Marketing and Advertising Regulatory Guide for Credit Unions
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The Easiest Way for Credit Unions to Keep Every Marketing Effort and Product in Compliance.
Both your members and your examiners want more. Members want more products and services, like share draft accounts, ATMs, home credit union services, and other new services. Meanwhile, Congress and the regulators have given you a lot more consumer rules and regulations to follow, and a lot more attention is being paid to how well you comply.
With so much at stake, you'll want to be sure you're working within the rules when you develop new products and advertise your services to members and potential members. That's the only way to avoid costly and embarrassing compliance problems later.
Marketing and Advertising for Credit Unions can help you do just that. It's a unique manual that approaches compliance the way you do – by the products and services you offer. The manual is arranged by product with every regulation that affects a specific product explained in terms of what you have to do to offer the product and stay in compliance.
Subscribers will receive a downloadable file containing editable forms
The publication subscription includes downloadable files delivered through the LexisNexis® Store download center. The downloadable files include the following features:
• The entire publication is provided in a Folio infobase, offering a robust search engine and the ability to jump from one search match to the next through the entire publication. The Table of Contents for the entire publication can be viewed side-by-side with the text.
• Editable Microsoft® Word files are included in the Folio infobase and can be downloaded and customized. The Word files are fully formatted and will be updated to reflect changes made in corresponding text sections of the publication. Word files are provided for a variety of documents, including exhibits, checklists, sample policies, sample procedures, sample audits, questionnaires, and model forms.
This publication includes editable Word files for the following documents:
1.1 Permissible Transactions
2.1 Regulation E — Appendix A — Model Disclosure Clauses
2.1A Model Form A-7 — Model Clauses for Financial Institutions Offering Payroll Card Accounts (12 CFR 1005.18(c))
2.2 Model Forms for Error Resolution
2.5 NCUA Model Form B-1 — Model Clauses for Account Disclosures
2.7 NCUA Model Form B-8 — Sample Money Market Share Account Disclosures
2.8 NCUA Model Form B-2 — Notice of Change in Terms of Account
2.10 U.S. Treasury Sample Notice to Members Regarding Customer Identification
2.11 C-5A — Substitute Check Policy Disclosure
2.12 Model Form A-6 — Model Clauses for Authorizing One-Time Electronic Fund Transfers Using Information from a Check (Sec. 1005.3(b)(2))
2.13 Model Form A-8 — Model Clause for Electronic Collection of Returned Item Fees (Sec. 1005.3(b)(3))
2.32 Model Form A-36 — Model Form for Error Resolution and Cancellation Disclosures (Long) (§ 1005.31(b)(4))
2.33 Model Form A-37 — Model Form for Error Resolution and Cancellation Disclosures (Short) (§ 1005.31(b)(2)(iv) and (b)(2)(vi))
5.1 NCUA Model Form B-7 — Sample Share Draft Account Disclosures
10.1 Notice to Cosigner — NCUA § 706.3(b)(1)
10.2 Form C-1 — Sample Notice of Action Taken and Statement of Reasons
10.3 Form C-2 — Sample Notice of Action Taken and Statement of Reasons
10.4 Form C-3 — Sample Notice of Action Taken and Statement of Reasons (Credit Scoring)
10.5 Form C-4 — Sample Notice of Action Taken, Statement of Reasons, and Counterofferv10.6 Form C-5 — Sample Disclosure of Right to Request Specific Reasons for Credit Denial
10.13 Appendix C Model Notices
13.11 Public Guidance Document Consumer Disclosure for Voluntary Escrow Account Payments
17.4 Flood Insurance Notice — NCUA Part 760
17.5 Closed-End Model Clauses
17.6 MS-3(A) — Model Form for Force-Placed Insurance Notice Containing Information Required By § 1024.37(c)(2)
17.7 MS-3(B) — Model Form for Force-Placed Insurance Notice Containing Information Required By § 1024.37(d)(2)(i)
17.8 MS-3(D) — Model Form for Renewal or Replacement of Force-Placed Insurance Notice Containing Information Required By § 1024.37(e)(2)
17.9 Appendix MS-4 — Model Clauses for the Written Early Intervention Notice
17.10 H-4(C) — Variable-Rate Model Clauses
19.2 Short-Form Notice
19.3 Long-Form Notice
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Table of contents
Table of Contents
Part I: Accounts/Quick Reference Guide
Chapter 1  Share Accounts
Chapter 2  Notice and Disclosure Requirements: Share Accounts
Chapter 3  Advertising Share Accounts
Chapter 4  Share Draft Accounts
Chapter 5  Notice and Disclosure Requirements: Share Draft Accounts
Chapter 6  Advertising Share Draft Accounts
Chapter 7  Share Certificate Accounts
Chapter 8  Notice and Disclosure Requirements: Certificate Accounts
Chapter 9  Advertising Certificate Accounts
Part II: Loans/Quick Reference Guide
Chapter 10  Product Design, Notice and Disclosure Requirements: Open-End Credit
Chapter 11  Advertising Open-End Credit
Chapter 12  Advertising Credit Cards
Chapter 13  Product Design, Notice and Disclosure Requirements: Home Equity Plans
Chapter 14  Advertising Home Equity Plans
Chapter 15  Product Design, Notice and Disclosure Requirements: Closed-End Credit and Consumer Leasing
Chapter 16  Advertising Closed-End Credit and Consumer Leasing
Chapter 17  Product Design, Notice and Disclosure Requirements: Real Property Loans
Chapter 18  Advertising Closed-End Credit: Real Property Loans
Part III: Other Services, and Naming and Pricing Account and Loan Products
Chapter 19  Electronic Services
Chapter 20  Naming Products
Chapter 21  Pricing Products