Published: 16 December, 2019
Publisher: LexisNexis
Introduction to the Law and Marketing
Protecting Inventive Ideas
Protecting Commercial Secrets
Protecting Copyright Material
Protecting Commercial Designs
Passing Off and Unfair Trading
Registration of Trade Marks
Product Packaging and Labelling
Product Liability
Advertising
Selling Techniques
Introduction to Competition Law
Collusive Conduct
Misuse of Market Power
Mergers
Resale Price Maintenance
Exclusive Dealing
Franchising
e-Marketing and e-Commerce