Lexis Nexis Intellectual Property Culture: Strategy and Compliance
Original Authors: Eric M. Dobrusin and Ronald A. Krasnow.
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With the increasing public awareness of patents, U.S. Congress having enacted patent reform, and the U.S. Supreme Court taking on expanding numbers of patent cases, the pressure on innovation-based organizations to define and improve their intellectual property culture is higher than ever before. The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. IP laws are complicated and require nuanced treatment by the executives in charge of making strategic deals and developing a company's assets.
Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless and productive as possible. This new edition offers more practice tips, coverage of the America Invents Act (passed in 2011), recent Supreme Court patent cases, and new appendices featuring additional helpful and practical tools.
With decades of combined experience in both the law and business of intellectual property, Dobrusin, Pursley and Aleksynas deliver an excellent guide for any company seeking to develop or improve its IP program. Filled with illuminating examples and anecdotes from the authors' real-world experiences, the book contains valuable practical advice along with sample agreements, notice letters, employee training materials, patent status reports, IP policies, questionnaires, timelines, and other resources.
Features
• Helps attorneys and executives build a business culture in which the development and management of intellectual property is straightforward and productive
• Offers valuable practical advice along with sample agreements, notice letters, employee training materials, patent status reports, IP policies, and other helpful resources
• Contains illuminating examples and anecdotes from the authors' real-world experiences
Original Authors: Eric M. Dobrusin and Ronald A. Krasnow.
The 2021 edition ISBN is 9781663316882.
Reviews
"A remarkable guide to a complex issue, striking a good balance between the arcane and the practical and providing a rich toolbox for any executive interested in understanding and managing the huge asset that IP represents. A must-read in the global technology age." --Dominique Gimbert, L&L Products Group of Companies
"This book will serve as an excellent resource for attorneys tasked with overseeing a company's IP strategy, especially those new to a corporate/in-house position who must define the role and influence corporate strategies and metrics, as well as non-IP attorneys and business executives involved in this process." --Derek Minihane, Head of IP Strategy, Cochlear
"it is neither a manual for practising lawyers in private practice nor a set of rules for in-house IP portfolio management, but rather a book to be shared by those two legal cultures as a means of enabling client and attorney to function smoothly together as they identify, discuss and seek to achieve their goals." --IPKat
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Featured Authors
Kristen L. Pursley
As managing shareholder of The Dobrusin Law Firm, Kristen Pursley is dedicated to achieving the objectives and vision of the firm and its clients, and in bringing out the best in those around her. Her steadfast belief in the exceptional work provided by the firm and her fellow shareholders supports her in leading important development initiatives that result in increased client loyalty and satisfaction.
In her private practice, Kristen advises on patent, trademark, and copyright prosecution and agreements. She is appreciated for her practical approach to problem-solving and drive to exceed client expectations on every matter, every day. Among Kristen’s clients are tier-one suppliers for the automotive industry, medical diagnostic and device manufacturers, and consumer product and packaging producers, with whom Kristen communicates at all levels of sophistication.
Daniel P. Aleksynas
Daniel P. Aleksynas gained admission to the State Bar of Michigan and the Federal District Court in the Western District of Michigan in June 2008 and is registered to practice before the U.S. Patent and Trademark Office. Mr. Aleksynas graduated in 2002 from Western Michigan University College of Engineering with a Bachelor of Science Degree in Pulp and Paper Engineering and received a Juris Doctorate Degree cum laude from Thomas M. Cooley School of Law in January 2008.
Daniel has extensive experience prosecuting patent applications before the U.S. Patent and Trademark Office as well as prosecuting patent applications filed internationally. His practice has a particular emphasis on automotive and medical devices. He represents a broad range of clients from startup companies that are beginning to develop their Intellectual Property to companies that have a well-established Intellectual Portfolio. Daniel serves on the Intellectual Property Organization's Patent Search Committee which he has been an active member on since 2012. Daniel is also a member of the Michigan Intellectual Property Inn of Court, which he has been a member of since it began in 2012.
Table of contents
CHAPTER 1 The Intellectual Property Culture
CHAPTER 2 Building the Culture
CHAPTER 3 Making the Culture Contagious: Intellectual Property within an Organization
CHAPTER 4 The Role of Counsel
CHAPTER 5 Earning Respect for Your Intellectual Property
CHAPTER 6 Giving Respect to Valid Patent Rights
CHAPTER 7 Constructively Sharing and Transferring Intellectual Property
CHAPTER 8 Toward a Successful Intellectual Property Strategy
CHAPTER 9 Trade Secrets and Other Intellectual Property
CHAPTER 10 Confidential Information and Effective Corporate Trade Secret Programs
CHAPTER 11 Patenting Inventions
CHAPTER 12 International Flavor
Appendices
Index
