Business Law Monographs, Volume IP2--Trademark Management

Instructs corporate counsel on the legal and practical aspects of managing a trademark portfolio.
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Instructs corporate counsel on the legal and practical aspects of managing a trademark portfolio. Provides discussions of how to build and administer an internal trademark section, the use of trademark management software, trademark searches, registration, abandonment, and dilution.

  • Also available as part of the complete 38-volume set entitled Business Law Monographs.

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