Lexis Nexis Communicators-in-Chief: Lessons in Persuasion from Five Eloquent American Presidents
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Subscribers receive the product(s) listed on the Order Form and any Updates made available during the annual subscription period. Shipping and handling fees are not included in the annual price.
Subscribers are advised of the number of Updates that were made to the particular publication the prior year. The number of Updates may vary due to developments in the law and other publishing issues, but subscribers may use this as a rough estimate of future shipments. Subscribers may call Customer Support at 800-833-9844 for additional information.
Subscribers may cancel this subscription by: calling Customer Support at 800-833-9844; emailing customer.support@lexisnexis.com; or returning the invoice marked 'CANCEL'.
If subscribers cancel within 30 days after the product is ordered or received and return the product at their expense, then they will receive a full credit of the price for the annual subscription.
If subscribers cancel between 31 and 60 days after the invoice date and return the product at their expense, then they will receive a 5/6th credit of the price for the annual subscription. No credit will be given for cancellations more than 60 days after the invoice date. To receive any credit, subscriber must return all product(s) shipped during the year at their expense within the applicable cancellation period listed above.
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Add presidential style to your legal briefs by using the writing qualities perfected by five eloquent American presidents. Thomas Jefferson used metaphor so effectively that his famous metaphor of the “wall of separation between Church and State” has replaced the literal language of the First Amendment in the minds of most Americans. James Madison wrote with rigor that helped him develop some of the most significant political theories—and practical proposals—shaping our government. Abraham Lincoln’s brevity persuaded his audiences, and it continues to persuade and inspire us. Ulysses Grant’s clarity made him an astonishingly effective writer and military leader. Teddy Roosevelt combined his energy with his conviction to write with zeal that moved his audience.
This book examines why these five presidents were so persuasive. Although parts of the presidents’ stories will be familiar, the focus on one writing quality, and the habits employed to achieve that quality, will bring new insights. The book also provides examples of each president writing with his signature quality, lists each president’s favorite books, and shows how the presidents influenced each other’s writing styles. Each featured president had some natural writing talent, but each also worked hard to hone his writing. The real stories are not as glamorous as the myths that the presidents dashed off perfect writing without any effort. But the stories offer us hope that we, too, can become more persuasive writers by adopting the writing habits and approaches of our most eloquent presidents.
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