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Business Law Monographs, Volume IP4--Legal Problems in Advertising

Provides an overview of the various legal problems that may be encountered ...
Publisher: Matthew Bender
Frequency: (1 issues)
Print Book
$341.00
In Stock
ISBN: 9780820523910
Publisher: Matthew Bender
Frequency: (1 issues)
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Product details

Provides an overview of the various legal problems that may be encountered relating to a company¿s advertising. Topics discussed include government controls, suits by competitors, contracts with advertising agencies and media outlets, global advertising, and advertising on the Internet.

  • Also available as part of the complete 38-volume set entitled Business Law Monographs.