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Business Law Monographs, Volume IP4--Legal Problems in Advertising
Provides an overview of the various legal problems that may be encountered relating to a company's advertising.
Publisher: Matthew Bender Elite Products
Product details
Provides an overview of the various legal problems that may be encountered relating to a company¿s advertising. Topics discussed include government controls, suits by competitors, contracts with advertising agencies and media outlets, global advertising, and advertising on the Internet.