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Lexis Nexis Bank Marketing and Advertising Regulatory Compliance Service
Marketing officers need clear, authoritative guidance to help them keep up with the ever-changing marketing compliance rules. And if you're on the compliance side, it can be equally tough to tell which products are affected by a rule change. You need a reliable resource that looks at marketing compliance the way you do -- by product.
Publisher: LexisNexis Sheshunoff
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This manual helps you keep your marketing efforts in line with the requirements, no matter how often the rules change. Each product has its own tabbed section, with all the rules and regulations that impact that product clearly discussed. And every consumer product a bank can offer is included, so you’re never at a loss for answers on what you can and can’t do in your marketing efforts. For example, if you have questions about NOW accounts, just look them up and you’ll find all the pertinent regulations right there. Plus, the manual is periodically updated so whether you want to offer a new product, or keep offering an old favorite, you’ll always have the most current rules for that product at your fingertips.
• Comprehensive — You get all the rules and regulations for every consumer product in one place.
• Easy to use — Organized by product so you can find answers quickly.
• Essential product development aid — Know the limits as you develop and price new products.
• Clearly written — Straightforward explanations, examples, and guidelines make it easier to apply the rules without confusion.
• Current — Periodic Updates help you minimize compliance risk for both new and existing products.
eBook and Print subscribers will receive access to a downloadable file containing editable forms.
The eBook versions of this title feature links to Lexis Advance for further legal research options.
Table of Contents
Table of Contents
Part I: Deposits/Quick Reference Guide
SAVINGS ACCOUNTS
Chapter 1: Account Features: Savings Accounts
Chapter 2: Notice and Disclosure Requirements: Savings Accounts
Chapter 3: Complying with Advertising Regulations: Savings Accounts
CHECKING ACCOUNTS
Chapter 4: Account Features: Checking Accounts
Chapter 5: Notice and Disclosure Requirements: Checking Accounts
Chapter 6: Complying with Advertising Regulations: Checking Accounts
NOW AND ATA ACCOUNTS
Chapter 7: Account Features: NOW and ATA Accounts
Chapter 8: Notice and Disclosure Requirements: NOW and ATA Accounts
Chapter 9: Complying with Advertising Regulations: NOW and ATA Accounts
TIME DEPOSITS AND CLUB ACCOUNTS
Chapter 10: Account Features: Time Deposits and Club Accounts
Chapter 11: Notice and Disclosure Requirements: Time Deposits and Club Accounts
Chapter 12: Complying with Advertising Regulations: Time Deposits and Club Accounts
Volume 2
Part II: Loans/Quick Reference Guide
OPEN-END CREDIT
Chapter 13: Product Design and Notice and Disclosure Requirements for Open-End Credit
Chapter 14: Advertising Rules for Open-End Credit
Chapter 15: Advertising Rules for Open-End Credit: Credit Cards
Chapter 16: Product Design and Notice and Disclosure Requirements for Open-End Credit: Home Equity Plans
Chapter 17: Advertising Rules for Open-End Credit: Home Equity Plans
CLOSED-END CREDIT
Chapter 18: Product Design and Notice and Disclosure Requirements for Closed-End Credit and Consumer Leasing
Chapter 19: Advertising Rules for Closed-End Credit and Consumer Leasing
Chapter 20: Product Design and Notice and Disclosure Requirements for Closed-End Credit: Residential Property Loans
Chapter 21: Advertising Rules for Closed-End Credit: Residential Property Loans
Part III: Safe Deposit, Night Depository, Electronic Services, Cash Management, and Brokerage
Chapter 22: Electronic Services
Chapter 23: Designing and Advertising Safe Deposit Facilities, Night Depository Facilities, and Securities Brokerage Activities
Part IV: Naming, Pricing, and Handling Complaints
Chapter 24: Naming Products
Chapter 25: Pricing Products
Chapter 26: Handling Complaints
